Aspectus

Aspectus faced the challenge of repositioning its brand away from being solely perceived as a PR agency. The goal was to adopt a more expansive identity and establish itself as a global agency.

We stepped in to provide comprehensive support in overcoming this challenge. We began by conducting a thorough analysis of Aspectus’ current position and future aspirations, which led us to create a strategic roadmap tailored to their goals.

With a clear strategy in place, we redesigned Aspectus’ brand identity, incorporating elements that reflected its new global perspective while preserving its core values.

We also played a crucial role in the launch of Aspectus’ new website, which now serves as an effective platform to showcase the brand’s expanded capabilities and global presence.

Through collaborative efforts, Aspectus successfully transitioned from a PR-focused agency to a global one. With its expanded identity and enhanced digital presence, Aspectus is well-positioned to serve clients on a global scale.