Pernod Ricard
We partnered with Pernod Ricard, a global alcohol company, to modernise their corporate website in alignment with their business goals. We explored what ‘créateurs de convivialité’ meant to them.
-
We were tasked by Pernod Ricard to update their corporate website and bring it in line with the company’s business objectives, particularly in terms of research. This involved various aspects such as reviewing existing content, creating individual brand profiles and integrating the theme of ‘conviviality’. We focused on content development, with some support provided for UX design and navigation.
-
We focused on reviewing Pernod Ricard’s existing content and addressing inconsistencies in presentation. We developed a consistent template that could be used in all worldwide locations, which required detailed planning using a sitemap. We supported with UX by providing wireframes and rethinking how navigation of the website should look.
-
We highlighted Pernod Ricard’s focus on sustainability and responsibility by incorporating case studies from their sustainability roadmap, obtained through collaboration with various stakeholders within the organisation. Bread and Jam transformed Pernod Ricard’s website to reflect its identity, values, and global presence effectively.